Neurocreate
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Brain & creative health · deep tech

 

Brain health through Flow.

Neurocreate builds Flow OS — cognitive neuro-AI technologies for brain health and collaborative productivity, through the neuroscience of Flow.

Try The InnovatorTalk to us
Neurocreate brain — Augmented Intelligence and Creative Health united by Flow OS

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The platform

One operating system for Flow.

Flow OS is Neurocreate's platform for reaching Flow — the optimal state for creativity and brain health. Two modules, Flowcreate Innovator and Flowcreate Zeitgeist, work standalone or together, and the Flow Lab brings them to life as bespoke experiences.

Flow OS

Three ways to reach Flow

Augmented IntelligenceBeta

Flowcreate Innovator

Collaborative brainstorming that keeps teams in Flow.

An AI-assisted ideation tool for innovators and strategists — it structures the creative process so teams generate, connect and refine ideas without breaking their Flow.

Learn more01/03
Creative HealthEarly access

Flowcreate Zeitgeist

Shared creative Flow — for brain health, together.

An XR and brain-computer-interface experience that guides pairs of people into a shared creative Flow state — the creative-health module of Flow OS.

Learn more02/03
Bespoke ExperiencesAvailable

The Flow Lab

A unique blend of neuroscience, AI, and design.

Pioneering services that combine neuroscience, AI and design with diverse global expertise to craft inclusive, personalised and impactful outcomes.

Learn more03/03

The Innovator · Augmented Intelligence

An agentic collaborator for the whole innovation process.

Teams use it to

  • Develop clear brand strategies
  • Specify innovative product ideas
  • Create coherent social media assets
  • Run design thinking workshops
A personal thinking partner that helps you break creative blocks, explore further and reach your own Flow, faster. See it for individuals →
Try The Innovator

Built on Dr Shama Rahman's doctoral research into the neuroscience of creativity — not prompt templates. Read our story →

Flowy, your agentic collaborator

Flowy guides you through the creative process, suggests the next move and does the legwork — so you stay in Flow instead of managing prompts.

Ships where your work already lives

Export slide decks, or connect over MCP so your canvas is reachable from the tools around it.

  • Slide decks
  • ChatGPT
  • Claude
  • Notion
  • Google Docs & Slides

The core loop

Inspire → Ideate → Synthesise, on repeat.

Drawn from how creative and innovation agencies actually work, and from design thinking — a loop you move through as often as the problem needs.

Iterate as many times as it takes

01Expansive

Inspire

Explore the problem, search for evidence, listen for social trends and brainstorm first ideas. Wide on purpose.

02Defined

Ideate

Define the positioning: user personas, stakeholder motivations, brand colours, tone of voice, characters.

03Coherent

Synthesise

Turn it into outputs that hang together: social posts, brand strategies, product briefs, technical specs, images.

Flowcreate Zeitgeist

Flowcreate Zeitgeist

The creative-health module of Flow OS — an XR + BCI experience that guides two people into shared Flow.

  • XR environment that adapts to your brain state
  • Non-invasive BCI sensing for two
  • Measurable creative-health insights over time
Explore Flowcreate Zeitgeist

The Flow Lab

The Flow Lab

Consultancy, curation and creation — bespoke services built on Flow OS, delivered by the team behind the science.

Explore The Flow Lab
  • Consultancy — neurodesign, responsible AI and research
  • Curation — experiences, content and workshops
  • Creation — bespoke AI systems, toolkits and partnerships
Out in the world

Flow, in the wild

Exhibitions, case studies and talks — experiences from the Flow Lab at events and partners across the UK.

Flowcreate Zeitgeist at the Longevity Rave
Story

Flowcreate Zeitgeist at the Longevity Rave

Longevity Rave

Pairs reaching shared creative Flow on the dancefloor — Flowcreate Zeitgeist brought to a live longevity event.

Innovator workshop with UNICEF
Case study

Innovator workshop with UNICEF

UNICEF

Facilitating a group of workshop participants through The Innovator to generate and shape ideas.

Multidisciplinary Creativity — TEDxCibeles
Talk

Multidisciplinary Creativity — TEDxCibeles

TEDxCibeles

Our founder Dr Shama Rahman on multidisciplinary creativity, and why Flow is the key to brain health.

Zeitgeist at RCN
Exhibition

Zeitgeist at RCN

RCN

The Zeitgeist hologram shown at RCN, with visitors wearing EEG headbands.

World AI Summit
Talk

World AI Summit

World AI Summit

Dr Shama Rahman speaking at the World AI Summit.

Explore The Flow Lab

Our story

Built on the neuroscience of creativity.

Neurocreate began with a question at the heart of human potential: what actually happens in the brain when we create — and can we help more people get there, more often?

Founded by Dr Shama Rahman, whose PhD explored the neuroscience of creativity, the company translates that research into deep-tech tools. We believe Flow is not a lucky accident but a state we can understand, measure and cultivate — for sharper thinking, deeper connection and better brain health.

Today we are soft-launching Flowcreate Innovator and Flowcreate Zeitgeist through events across the UK while raising the investment to bring brain & creative health to many more people.

1PhD
PhD in the neuroscience of creativity
2products
Deep-tech products in market
3pathways
Ways we help you reach Flow
Credibility

Partners, Press & Valued Clients

Clients and partners

WellcomeGoogleGenslerHyundaiWPPBoschUNICEFR/GA

Academic Partners

University of EdinburghUniversity of CambridgeUniversity of GreenwichUniversity of OxfordImperial College LondonUCLHasso Plattner Institut

Press

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Out in the world

Press & events.

As seen with
Evening Standard
FranklinTill
TEDx
Thrive Global
Forbes
TechRound
We're raising

Back the future of brain & creative health.

We are raising investment to scale Flowcreate Innovator and Flowcreate Zeitgeist, and to deepen the research behind them. If you invest in deep tech, neurotech or the future of creative health, we'd love to talk.

Talk to us about investingBook a Flow experience
The people

Science and craft, in good company.